I am so over heavy metal. That is the clever play on words that the Palladium Alliance International (PAI), the trade organization for palladium jewelry, has created as their tagline for a mult-million dollar advertising campaign that began this month.
The tagline references both the lightness of palladium and the connection to heavy metal music of the three glamorous stars who are the faces of the campaign. Pamela Anderson (ex-wife of Motley Crue drummer, Tommy Lee), Kelly Osbourne (daughter of Black Sabbath lead singer, Ozzy Osbourne) and Rose McGowan (former girlfriend of heavy metal rocker Marilyn Manson) each have their individual very glamorous ads touting the appeal of palladium jewelry.
Read more about why we agree with these beautiful women and love to create palladium jewelry.
Posted by Sorella